AMY SCHEEPERS | DKNY MYNY

DKNY celebrates the city and the women who reside in it, as part of the new fragrance MYNY.  As part of the festivities Elle Magazine South Africa has asked young, up and coming female photogs to translate what puts their city on a global creative map through visual narrative. One such creative is fully time photog and my favourite blogger Amy Scheepers.

I find that living in a city like Cape Town affects your way of dressing in so many ways. The biggest way, in my opinion, is how inspired you always are by the people around you, the city’s beautiful architecture, busy schedules, and general creativity. How can you not take it all in and come out with a sense of style that is uniquely you? I photographed 5 women who not only have very distinct and different styles, but are also all amazing creatives and inspiring people. To go alongside their image I deconstructed their outfits into a few key pieces and ‘dressed the city.

Find out more about the shoot and keep in the loop with the DKNY MYNY here. Also, visit Amy's blog here.  

GARWOOD & GRACE

Garwood and Grace is the up-and-coming young designer swimwear label that has until now been known to just a handful of style, sun and beach loving  Capetonians. The s/s14 range of tailored, quality swim shorts has a distinct St. Tropez just- stepped-off-my-yacht appeal, which is not surprising given founding partner Tiphaine Alston’s credentials: a BA Hons from the UK’s Ravensbourne College, a Masters at the Royal College of Art in London and work experience and commissions from Burberry, Alexander McQueen, Roksanda Ilincic and Victoria’s Secret. But why men’s swimwear? Alston explains: 

When Simon, my husband and “the business brain behind the brand”, and I moved to Cape Town two years ago, we noticed that most men are wearing baggy, unflattering board shorts. As a result, Garwood & Grace came about because I wanted to introduce a tailored, European sensibility to South Africa’s beaches with swim shorts that will be equally at home at a beach bar or restaurant. 

The Summer 2014 prints were inspired by plant textures found in and around Cape Town, by the indigenous fauna found in the North of the country and by rock art observed in the mountain and nature of Cederberg.  Shop the collection online here.